Role of Neuroscience in player development

On the recent Modern Soccer Coach Podcast, we spoke to Dr. Konstantin Sonkin about the role of neuro training in the world of elite player development. Dr. Sonkin is a DeepTech entrepreneur with a blend of business acumen and technical expertise in Neuroscience and AI. He is the Co-Founder and CEO of i-BrainTech, a SportsTech company that is leveraging the power of applied science and neuro training to radically enhance cognitive functioning, unlock human potential, and solve real-world issues. Some of the clubs they work with include: Benfica, Juventus, Philadelphia Union, Leganes. They also won the 2023 Innovation of the Year Award for their collaboration with Juventus. In this episode, Dr. Sonkin joins MSC to discuss their progress in cognitive training and how it is positioned in the marketplace for coaches.

You can watch the full interview below. Please 'like' and subscribe if you enjoy it.

i-BrainTech is redefining brain training as an essential pillar of peak performance and recovery—just like physical exercise. 

The neurotechnology allows athletes to control an immersive sports video game with their minds, translating brain activity into real-time actions to strengthen neural pathways. 

This breakthrough enhances both cognition and movement and is already trusted by elite clubs in Serie A, LaLiga, and MLS.

Below is a demo video.